Karen Levine is a vice president of early-stage research with the global marketing research company Ipsos.
Prior to joining Ipsos, Karen led her own company, Triple Play Consulting, as a digital media and marketing strategist specializing in digital media, entertainment and advertising. Her broad and deep areas of expertise are derived from 20 years with top tier organizations in three main disciplines: (a) Management Consulting, (b) Brand Management and (c) Media/Entertainment/ Advertising.
With experience in television, print, film and digital media, Karen is able to bridge the gap between emerging and traditional platforms. And having worked in consulting as well as line management, she combines big picture thinking with hands-on, results-oriented execution.
Karen has helped multinational corporations diversify into new platforms and smaller ventures become more strategic and consumer-centric. She has been retained by a range of clients to perform proof-of-concept, develop business plans and strategic roadmaps, and define, quantify and execute growth strategies.
Karen has worked for leading organizations of all sizes including BusinessWeek, Time Inc., The New York Times Company/About.com, Bank of America, Booz & Co., California Travel & Tourism, Chrysler, Conde Nast, Deloitte, eBay, General Mills, McCann, MasterCard, NBC, Scripps Networks Interactive, Showtime and Unilever.
Prior to founding Triple Play Consulting, Karen served as corporate marketing director for Hachette Magazines. Previously, she held full-time positions with NBC, Deloitte Consulting Group, Unilever and Booz & Co.
Karen is a six sigma black belt and adjunct professor at NYU’s Stern School. She holds her A.B. from Harvard and MBA from Wharton and is available for speaking engagements.
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